Social media is a powerful marketing tool, but knowing how to use it to achieve your marketing goals can be a challenge. Creating engaging, effective strategies and content tailored to specific audiences can help you succeed with your digital marketing efforts. Achieve better brand awareness, improved customer service, deeper engagement, broader reach, and greater advocacy. You will also learn to manage your reputation, win and nurture customers and get measurable results.
Further, this Advanced Social Media Marketing course will show you how to effectively integrate social media and digital platforms into your public relations strategy. It will help you to set objectives, identify opportunities, select tactics, assign resources, set governance, apply social across the organisation and define metrics for your social media and digital activity.
Our online programme is so well designed that you feel as if you are in the classroom. This course is comprised of professionally narrated e-Learning modules, interactive quizzes, tests, and exams. All delivered through a system that you will have access to 24 hours a day, 7 days a week for 365 days (12 months). An effective support service and study materials (including step by step guided tutorial videos) build your confidence to study effectively and guide you to secure your qualification.
Please Note: This Course is Based on USA Standards
1: The Trend of Social Media | |||
The Trend of Social Media | 00:27:00 | ||
2: Market Analysis | |||
Market Analysis | 00:15:00 | ||
3: Auditing Social Media | |||
Auditing Social Media | 00:25:00 | ||
4: Corporate Culture and Social Media | |||
Corporate Culture and Social Media | 00:29:00 | ||
5: Creative Commons | |||
Creative Commons | 00:20:00 | ||
6: The Social Media Policy | |||
The Social Media Policy | 00:39:00 | ||
7: Keyword Selection | |||
Keyword Selection | 00:16:00 | ||
8: Content Marketing on Social Media | |||
Content Marketing on Social Media | 00:25:00 | ||
9: The Popular Social Media Platforms | |||
The Popular Social Media Platforms | 03:33:00 | ||
10: Traditional Website Advertising | |||
Traditional Website Advertising | 00:36:00 | ||
11: Documentation | |||
Social Media Documentation and Schedules | 01:00:00 | ||
12: The Community Manager Role | |||
The Community Manager Role | 00:25:00 | ||
13: Importance of Voice Consistency | |||
Importance of Voice Consistency | 00:29:00 | ||
14: Organizational Customer Service | |||
Organizational Customer Service | 00:27:00 | ||
15: Social Media Triage | |||
Social Media Triage | 00:39:00 | ||
16: Social Media Analytics | |||
Social Media Analytics | 00:26:00 | ||
17: Goal Value | |||
Goal Value | 00:42:00 | ||
18: Career of Social Media Strategist | |||
Career of Social Media Strategist | 00:20:00 | ||
Recommended Books | |||
Recommended Books – Social Media Marketing | |||
Mock Exam | |||
Mock Exam: Advanced Social Media Marketing | 00:30:00 | ||
Final Exam | |||
Exam: Advanced Social Media Marketing | 00:30:00 | ||
Certificate Download Guide | |||
Certificate Download Guide | 00:03:00 |
video contents are clearly explaining and tutor is smart
Overall nice course, contents are clear and well arranged