Social media is a powerful marketing tool, but knowing how to use it to achieve your marketing goals can be a challenge. Creating engaging, effective strategies and content tailored to specific audiences can help you succeed with your digital marketing efforts. Achieve better brand awareness, improved customer service, deeper engagement, broader reach, and greater advocacy during this course from Global Edulink, a leading online learning provider. You will also learn to manage your reputation, win and nurture customers, and get measurable results.
Further, this Diploma in Social Media & Business Strategy (USA Standards) will show you how to effectively integrate social media into your public relations strategy. It will help you to set objectives, identify opportunities, select tactics, assign resources, set governance, apply social media across the organisation and define metrics for your social media and digital activity.
Our online programme is so well designed that you feel as if you are in the classroom. This course is comprised of professionally narrated e-Learning modules, interactive quizzes, tests and exams. All delivered through a system that you will have access to 24 hours a day, 7 days a week for 365 days (12 months). Effective support service, and study materials (including step by step guided tutorial videos) build your confidence to study efficiently and guide you to secure your qualification.
Please Note: This Course is Based on USA Standards.
Social Media Marketing ----------- | |||
How Facebook Works | 00:51:00 | ||
Posts that Engage Your Fans | 00:30:00 | ||
Promotions and Managing Your Facebook | 00:30:00 | ||
LinkedIn’s Network | 00:26:00 | ||
Careers with LinkedIn | 00:23:00 | ||
Your Connections with Others | 00:39:00 | ||
Start with Twitter | 00:28:00 | ||
Building the Twitter Network | 00:23:00 | ||
Tweet | 00:10:00 | ||
Google+ | |||
Create an Account | 00:23:00 | ||
Using Google+ | 00:20:00 | ||
Google Analytics | 00:14:00 | ||
YouTube | |||
Skills Needed for Interesting Video | 00:27:00 | ||
Manage Your YouTube Account | 00:19:00 | ||
Create a YouTube Channel | 00:19:00 | ||
What is Pinterest | 00:09:00 | ||
Connecting to Social Networks | 00:45:00 | ||
Using Pin and Widgets | 00:38:00 | ||
Advanced Social Media Strategies ----------- | |||
The Trend of Social Media | 00:27:00 | ||
Market Analysis | 00:15:00 | ||
Auditing Social Media | 00:25:00 | ||
Corporate Culture and Social Media | 00:29:00 | ||
Creative Commons | 00:20:00 | ||
The Social Media Policy | 00:39:00 | ||
Keyword Selection | 00:16:00 | ||
Content Marketing on Social Media | 00:25:00 | ||
The Popular Social Media Platforms | 03:33:00 | ||
Traditional Website Advertising | 00:36:00 | ||
Social Media Documentation and Schedules | 01:00:00 | ||
The Community Manager Role | 00:25:00 | ||
Importance of Voice Consistency | 00:29:00 | ||
Organizational Customer Service | 00:27:00 | ||
Social Media Triage | 00:39:00 | ||
Social Media Analytics | 00:26:00 | ||
Goal Value | 00:42:00 | ||
Career of Social Media Strategist | 00:20:00 | ||
Recommended Books | |||
Recommended Books – Social Media Marketing | |||
Mock Exam | |||
Mock Exam: Diploma in Social Media & Business Strategy | 01:00:00 | ||
Final Exam | |||
Exam: Diploma in Social Media & Business Strategy | 01:00:00 | ||
Certificate Download Guide | |||
Certificate Download Guide | 00:03:00 |
dorys1201
Very interesting and good value for money.
Really enjoyed it!
Thank you