What Will I Learn?

Facebook is THE biggest social network – if you want to stand out online, a strong Facebook presence is paramount!

For businesses, Facebook is a ‘must-use’ social network. It’s not just a network used socially, almost all businesses can benefit from having a well-maintained business Facebook page, including a highly-optimised profile, which will boost your visibility in a number of search engines. As you can see, maintaining a Facebook page for your business is essential, and it is well worth understanding how to get the most out of it.

This helpful online course, coming to you from Global Edulink, one of the world’s leading online course providers, will enlighten you on many of the business tools and features you may be unfamiliar with or unclear on.

The course provides an excellent guide to using Facebook for your organisation, and can help you to consider the importance of using the platform to reach potential customers. It will also help you to answer the question of what it is you’re expecting to achieve from this powerful tool. During the course, learners will investigate how to get started and develop a Facebook page, who your Facebook audience will be, and most importantly, where to find them. Also, the course offers extensive guidance on the content you should be publishing on Facebook, how to encourage engagement through page promotions, posts, and its advanced page and mobile features. Finally, you’ll consider how to analyse insights and reports, which are invaluable resources when it comes to business.