Measuring Social Media ROI

Access Duration - 365 Days
Awarded By  Edureka Awarded By Edureka
Guided Learning Hour 20 Guided Learning Hours (20)
Course Materialr Course Material
Self-study Online
4.5( 2 REVIEWS )

What Will I Learn?

Understand the basic concepts of social media ROI
Learn social media marketing and how it can have an impact on your overall business strategy
Learn how social media improves your business
Learn how to develop an effective social media plan
Learn about measuring social media ROI


Measuring Social Media ROI is designed to teach individuals how to grow your business using social media. If you really want to know what works for your business, this course is a great place to start. How do social media platforms work? Do you use all the networks or do you use just one or two? The idea is to keep your business competitive and gain an edge by establishing your presence online How many social media platforms you plan to use, depends completely up to you, the type of business or organisation you run and the amount of time you have available to spend on it, or if you even have a designated social media manager. These are some of the questions this course will help you answer and develop an effective social media strategy.

Measuring Social Media ROI will cover key topics that will get learners up to date on how to identify your audience, what type of social media posts should you upload, how effective social media campaigns can be and how social media can help your business achieve productivity and results.

Measuring Social Media ROI will also focus on setting up achievable and meaningful goals, how results are measured and tracked, how to align social media goals to your business goals and the tools to use in the ROI measurement process. Qualifying in this course will set you in the right direction, giving you the opportunity to open the door to new and exciting job roles in the digital marketing industry.

Why You Should Consider Taking this Course at Global Edulink?

Global Edulink is a leading online provider for several accrediting bodies, and provides learners the opportunity to take this exclusive course awarded by Edureka. At Global Edulink, we give our fullest attention to our learners’ needs and ensure they have the necessary information required to proceed with the Course.  Learners who register will be given excellent support, discounts for future purchases and be eligible for a TOTUM Discount card and Student ID card with amazing offers and access to retail stores, the library, cinemas, gym memberships and their favourite restaurants.


  • Access Duration
  • Who is this Course for?
  • Entry Requirement
  • Method of Assessment
  • Certification
  • Awarding Body
  • Career Path & Progression

The course will be directly delivered to you, and you have 12 months access to the online learning platform from the date you joined the course.  The course is self-paced and you can complete it in stages, revisiting the lessons at any time.

This course is recommended for,
  • Social Media Marketers
  • Social Media Managers
  • Marketing Managers
  • Digital Marketing Managers
  • Learners should be over the age of 16, and have a basic understanding of English, ICT and numeracy.
  • A sound educational background is recommended

In order to complete the Course Measuring Social Media ROI, learners will have to submit an assignment. The assignment will demonstrate your familiarity with the particular subject and will test your ability to apply it in a real-world scenario.

Upon the successful completion of the course, you will be awarded the Certificate for Measuring Social Media ROI by Edureka.

Edureka is a pioneer in online learning and an agency that has frequently and consistently collaborated with educational and academic institutes. It guarantees expert commitment and is dedicated to learners taking their courses. Edureka is internationally recognised and takes learners a step closer to a leading career in the IT industry.

Measuring Social Media ROI will improve your candidature for a number of jobs in social media and marketing.  You can study further courses in the same field and enhance your academic expertise in social media strategy and ROI, and add this as a valuable skillset on your resume. Your skills will be recognised by leading organisations that give you the opportunity to land a well-paying job in the digital marketing industry. Given below are job titles you can compete for, along with the average UK salary per annum according to

  • Social Media Manager - £46,000 (Approximately)
  • Digital Marketing Manager - £60,000 (Approximately)
  • Social Media Marketing Manager - £56,000 (Approximately)

Key Features

Gain an Accredited UK Qualification
Access to Excellent Quality Study Materials
Personalised Learning Experience
Support by Phone, Live Chat, and Email
Eligible for TOTUM Discount Card
UK Register of Learning Providers Reg No : 10053842

Course Curriculum

1: Basics of Social Media ROI
 What is Social Media ROI
Why it should be measured
Basics of business: strategy
Nine areas in which social media improves your business
The social media plan
2: Social Media ROI into Practice
 The ROI of Marketing
 Costs of social media
Benefits of social media
Measuring social media ROI in practice

Students feedback


Average rating (2)
5 Star
4 Star
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1 Star
    H P

    Harrison Phillips

    April 28, 2021
    Good service

    The support service was excellent. I I’m happy to recommend them to other learners.

    H O

    Harper Owen

    January 25, 2021
    Practical course

    The course was practical and hands-on and provided a wealth of information on various social media concepts, strategy and communication.

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